Los adolescentes internautas en UK se apuntan a Facebook

Interesante estudio de comScore:

15-24 Year Olds in the U.K. Encroach on their Elder’s Social Networking Space

comScore Study Highlights Trend in Social Networking Usage Among 15-24 Year Olds

“Recent reports have suggested that 15-24 year olds in the U.K. are moving away from social networking sites because they’re no longer cool as older users have encroached on their virtual space. comScore research indicates that is simply not the case,” said Mike Read, SVP and Managing Director, comScore Europe. “In fact, more 15-24 year olds are using social networking sites than a year ago, so there isn’t any particular aversion to the activity. What does appear to be happening is that younger users are beginning to consolidate around Facebook and are spending less time on competing sites.”

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